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What Is Social Media Marketing?

Posted by MatthewNeer on Feb 7, 2010 | View Comments

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Social Media Marketing System – How Social Media Can Work For You

A Social Media Marketing System is nothing short of pure genius. And that’s because social media marketing systems have already been created for you all over the web. You simply just have to plug into them and suck out all profits waiting there.

What I mean by that is most social media sites have already created the marketing platform for you to use. By plugging into their network and interacting with the people you will find there will let you put your message in front of more people.

But the problem is that most people who try to market online have absolutely no clue how to do this right. Just like everything in life, there is a right way to do something and a wrong way. And unfortunately, Internet marketers seem to keep doing things the wrong way.

Social Media Marketing Systems Done Wrong

It’s pretty crazy when you really think about it. People will come online and learn a little bit about affiliate programs and other such things then think they can make millions of dollars all of a sudden. Not to say that’s not possible, because it is. It’s just not going to happen overnight. Next they start shooting their affiliate link out to every single person they can possibly think of online. And I mean EVERYONE. I know this because I used to be guilty of it myself. Until I realized how crazy it was.

Honestly, marketing in any form is all about putting yourself in the customers shoes. You have to adopt their mindset, their thoughts, and even their desires if you want to effectively place your ad or product in front of them.

So to think that spamming an affiliate link, or worse, your MLM companies replicated site, will work, you’ve got to be off your rocker.

Taking Social Media To The Next Level

So now that you’ve officially understood the concept of exactly what not to do. Let me be the first to tell you exactly what to do.

Social Media is to be used as no more than a social medium. A place where you come to socialize with people, chit chat, share cool pictures, videos, articles, links and all that good stuff. And they way you fit your marketing into all of this is to not appear as a marketer at all. You want to appear as just a regular guy/girl who if friendly and energetic or however you truly are. Just be yourself really.

That way people aren’t immediately turned off to you when they see your profile or links. You want to build what I like to call “Link Trust.” That means that people have seen your links before and know that you ALWAYS link to great content so they will be 10 times MORE likely to click the next link you post.

So when it finally does come time to post that link. That link that is going to make you money. People will trust it. They will click on it. And they will buy because they feel like they know you and trust you.

That is called “Social Proof”

Social Proof to Social Equity

Once you have officially created a bubble of social proof surrounding your online profile is when people will begin to see you as the expert, the guru, and most important, the giver.

When people see you like that online, they will do just about anything you say. At this point you can guide them through your whole marketing funnel or instruct them to join you in your MLM company.

The point is that once you learn how to get people to follow you, the limit to what you are now capable of doing has just been blown the heck away.

Look, Social Media is the hottest thing happening right now when it comes to free lead generation, endless networking, and endless profits you can create for your business but all that is JACK unless you know how.