Are You A Social Media Douchebag?
Are you tweeting about how to get more followers?
Are you sending blatant sales pitches to everyone you come in contact with?
Are you making ridiculous money claims when you’re literally broke?
Well, if you’re not guilt of any of those then you’re probably safe for the most part and your probably not a straight up douche bag like the guy above. He’s a Social Media Square!
You see, there is a right way to market your business through Social Media and a wrong way. Today we are going to look at both so you can see the full picture.
Let’s start with the wrong stuff first.
• Social Media is NOT a place to pitch your opportunity, affiliate products, or anything else that directly benefits you monetarily.
• Social Media sites are called “Social Media” for a reason. Be social when using them, interact with REAL people and build relationships.
• While you can make a lot of money THROUGH Social Media you can’t make a lot of money FROM Social Media. Meaning that Social Media is purely a means of exposure. A way to get your face out there and brand yourself.
• Don’t Tweet about getting more followers because it ironically gets you less. Most of the time it’s because the Tweeter makes money when the person buys.
• Do NOT act like a fake person. Be yourself, be real and be transparent. People love other real people.
Social Media Marketing the right way.
• Add significant value to your followers online. We’ll use Twitter as an example here. Make your Twitter Stream a great resource for people. Tweet about useful, cool stuff that people can REALLY use and benefit from without it benefiting you in any way. Share it because it helped you and you know it will help others.
• Use automation services the RIGHT way like Social Oomph and Tweet Adder
Social Oomph – This service allows you to set up auto DMs on Twitter among other things. If you’re going to do this don’t link to affiliate sites, PLEASE! We get enough Twitter spam on a daily basis as it is. Instead be HELLA real in your message. You say something like “Hey, this is an automatic message. I know these suck but I really would love to connect with you on a more personal basis, http://YourBlogLinkHere.com” See how I did that all professional like? Cool huh?!
Tweet Adder – Sometimes with Twitter you want to build a targeted following. For instance, if you are trying to sell gardening products you don’t want to follow people interested in cars. Therefore with a program like Tweet Adder you can target who you want to follow based on their interests and have the software automatically add them for you.
• Create a community on Ning.com and invite like minded individuals to join and discuss the topic of interest. Whether it be Internet Marketing, skateboarding, or dog training people are out there looking for a great place to bounce ideas back and forth. Give it to them. This not only brands you as the expert but positions you in a GREAT place to market any future products directly related to your community.
I know these tips helped you out. Now go implement them. This is powerful stuff you’re dealing with here. Enough said.
Speak soon,
Matthew Neer
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